'I did not want to wait till 40 to be a CEO'

“Even when I was in college I was sitting with the new business idea every week, so the thought of doing something on my own was never out of the question” says this economic graduate who completed her MBA from IMT and is now founder and CEO of e-commerce giant 99labels.com

Leap of Faith

The brilliant entrepreneur was soon spotted by Cadbury’s soon after her MBA completed. After a three-and-a-half year stint with Cadbury, where she handled the brand management of both the confectionary division and Cadbury’s Dollops ice-cream Ishita was itching to do something on her own. Reason, there was nothing left to learn, and Ishita liked the learning curve’s upwardly movement more. So she quit Cadbury’s and teamed up with a school time friend to start up her first company called the Orion Dialogue which was going to be instrumental in the ITES sector in India and one of the first to focus solely on the Indian market.

“We did our research before jumping to the business bandwagon. Back in the 1994-95 the BPO industry was just starting out and it was a good time to venture into the same. We did our research and with as good as no money in our pockets and no backing we took a big leap of faith and founded what we called the Orion Dialogue private limited company” she tells proudly.

“Fortunately for us, the business was soon spotted by a leading international bank who wanted us to do this for them” she tells. Ishita says that they were well equipped with the expertise on the field and were lucky that the profits started rolling in much sooner than expected but it was not all as hunky dory as it sounds” she adds

There were many times when she and her business partner would approach investors with a business plan and they would turn her away asking her to get her father and then they would discuss things further or would simply not take them seriously enough.

However, in the 11-year-run that Orion Dialogue had, Ishita and her partner now were operating out of three offices from different cities in India which was quite an achievement she tells.

After leading the company to great heights she was bought out by to Aegis BPO in 2006 leaving Swarup to achieve even greater heights. While she was deciding her next venture, Ishita also helped setting up businesses but consulting other women entrepreneurs.

99labels.com

Ishita tells us that as tough as it may seem to start an e-commerce business, her creative experience at Rediff and Yahoo helped her immensely. In spite of her corporate accomplishments she opted to become an entrepreneur and eventually launched 99labels.com.

The idea of 99labels.com says Ishita made a lot of sense as a consumer. She says, 99labels offers an exclusive chance for people to buy credible, branded items from a reliable source at discounted prices and from the privacy and convenience of their own home. So from a consumer’s point of view it was a win-win situation. Swarup further adds that the timing of entering the market seemed perfect too. E-commerce was big abroad and people in India had started to accept the idea and hence there was huge potential for a site like 99lables.com here.

On being a woman entrepreneur

Ishita says that she always wanted to do something of her won. “You see I never wanted to wait till I was forty-years-old to become a CEO. I became a CEO at the age of 25, when the rest of my friends or ex-colleagues were cribbing about their unsatisfying jobs.

Ishita personally feels that being an entrepreneur itself empowers a person, and if a woman wants to build a career as an entrepreneur there is nothing that is more satisfying. She even feels that being a woman entrepreneur has more advantages than otherwise.

“Being an entrepreneur gives women the freedom to work the way she wants to, when she wants to and how she wants to. A woman sometimes struggles more in the corporate world than when she works on her own terms” she quips. As an entrepreneur gets to explore more and push her limits which is not really possible when it comes to working in a structured atmosphere. She even says that now is the time to start your own ventures, when the market is ready, investors is ready and when the mindsets too are ready to accept women who run their own show.

10 Things You Should Know About Sunny Leone

Adult film actress, Sunny Leone has become a household name in India owing to her induction into the ‘Bigg Boss’ house.
By now, we all know that she is a star in the adult film industry and is an Indian born Canadian. While Sunny Leone may register as just another porn star, there are certain interesting facts about her. Here are 10 things you ought to know about Sunny Leone.
1. She was studying to be a pediatric nurse in Orange County before she was introduced to Jay Allen, a photographer for Penthouse magazine. There was obviously no looking back after she was named Penthouse Pet of the Month in March 2001.
2. When Leone signed her first contract for working in pornographic films, she maintained that she would only perform with women.
3. She made a guest appearance in the 2004 teen flick ‘The Girl Next Door’.

4. In 2004, she was part of ‘No More Bush Girls’, in which she and several other popular porn actresses including Angel Cassidy, Lisa Boyle shaved off their pubic hair in support of the anti-Bush campaign.
5. She was reportedly enrolled in a Catholic school because her parents thought it would be unsafe for her to go to a public school due to her Sikh upbringing.
6. Her first real job was at a German Bakery, when she was 15 years of age.

7. In 2005, Leone made her first mainstream appearance. She was the red carpet reporter for the MTV Awards on MTV India.
8. Her second movie, titled ‘Virtual Vivid Girl Sunny Leone’, fetched her her first AVN Award, which is considered to be the “Oscars of porn.”
9. In 2010, she was adjudged as one of the 12 top female stars in porn by leading men’s magazine, Maxim.
10. Leone was engaged to Matt Erikson, a vice-president of marketing at the famous Playboy Enterprises. The duo has broken up now, but both are, reportedly, great friends in spite of it.

Top 5 People Who Deserve Bharat Ratna

Wikipedia describes Bharat Ratna as "the Republic of India's highest civilian award, awarded for the highest degrees of national service" which includes "artistic, literary, and scientific achievements, as well as "recognition of public service of the highest order." Bharat Ratna literally translates to 'gem of India' which means a person who is a prized possession of the nation. A true Bharat Ratna is a person that has brought laurels that are irreplaceable or offered services that helped in the betterment of the entire country. The Bharat Ratna awardees of the past have surely been worthy recipients but there are some people that have gone unnoticed despite having some mighty impressive work behind them. This list showcases some such personalities that are, indeed, the greatest assets of our country and deserve to win the Bharat Ratna.

5. Azim Premzi

According to Bill Gates, "If anyone personifies India's economic transformation, it is Azim Premji, chairman of the information-technology powerhouse Wipro Ltd." Premji's success story is a source of inspiration for youngsters which proves how perseverance and determination can take an individual to dizzy heights. Azim Premji is an asset to our nation not only because he helped India in becoming a significant player on the economic front but also because of his philanthropy.
Premji is deeply involved with charity, and especially dedicated to the cause of providing education to the under-privileged kids. Recently, he donated $2 billion to his foundation, which was the largest contribution in the history of charity in India. He also plans to start 2 schools in every district in India that could easily shame the public education system of the country if it succeeds.
Why he deserves it? He has not only made a great fortune for himself by his extreme dedication but has the desire to give back to the nation, always finding ways to do so.

4. M.F. Hussain

Maqbool Fida Hussain was much too accused in his home-country for people to realize his true worth. He was the gem that India lost because of a handful of people who insisted on taking away the expression of freedom from an artiste. There was never a doubt that he was, indeed, the country's most prolific painters. Not only in India, Hussain was a renowned painter across the globe, revered by art-lovers. His paintings, though controversial, had a lot of insight in them and mostly invited extreme reactions from the critics. The sharp criticism he drew in the country only led him away to another country where he breathed his last.
Why he deserves it? For being a true artiste and not bowing down to criticism while being the country's own Picasso.

3. Dr. Kurien Verghese

The man known as the 'milkman' of India' was nothing short of a magican, at least in the field of food and agriculture. He single handedly orchestrated the 'operation flood', which was the world's largest dairy development program. He was also the founder of the Gujarat Co-operative Milk Marketing Federation (GCMMF) and the man who made the food-brand AMUL such a huge success. Apart from these, Kurien, along with his team, was a pioneer in the invention of the process of making milk powder and condensed milk from buffalo's milk, which was a groundbreaking development in India. He brought about a sea of change in the segment of rural development by involving farmers in a positive way through his extraordinary leadership.
Why he deserves it? For taking something as commonplace as milk in a rural area and creating a worldwide revolution out of it, while making India the largest milk producer in the world.

2. Sachin Tendulkar

There is nothing much that hasn't been said about the ultimate cricket maestro of our country. The name Sachin Tendulkar instantly brings to mind an image of Indian cricket in all its pride and glory. There have been legends in cricket but no cricketer has had such an impact on the nation. Irrespective of whether a person loves cricket or not, it would be rare that the person is unaware of the stature of Tendulkar. Respected by people around the world, many go on to say that he is an even greater cricketer than the legendary, Sir Don Bradman. The said reason why Sachin hasn't won a Bharat Ratna is because the award cannot be bestowed on a sportsperson. This, we think, is no reason why the award should be kept from a person who is undoubtedly one of the nation's biggest assets.
Why he deserves it? Because he is the one man who can take a billion mindsets and make them one.

1. Baba Amte

Murlidhar Devidas Amte, nicknamed Baba Amte, was India's miracle worker. He was a man whose sole aim in life was to uplift the downtrodden. He exhausted his life following Gandhian principles and working for the betterment of his fellow-beings. His social activism was of another level and very few present-day activists have that kind of passion for helping others. Such was his dedication that he even offered his own body to be used as an experiment to grow leprae germs in order to find a cure for leprosy. He won several awards in his lifetime, the entire proceeds of which went to Anandwan- an ashram and community rehabilitation centre for leprosy patients.
Why he deserves it? For being the lone hope of humanity in a world lost to commercialism.

THE TAJ MAHAL

February 20, 2007

HIDDEN TRUTH ABOUT TAJ MAHAL

View of sealed doors & windows in back









Vedic design on ceiling of a locked room















Typical Vedic style corridors














The interior water well













Secret walled door that leads to other rooms that leads to other room















Secret bricked door that hides more evidence





















Red lotus at apex of the entrance

Rear view of the Taj & 22 apartments

Pavilion where Mumtaz is said to be buried

Palace in Barhanpur where Mumtaz died












Interior of one of the 22 secret rooms

Interior of another of the locked rooms

Inlaid pinnacle pattern in courtyard

Huge ventilator sealed shut with bricks

Frontal view of the Taj Mahal and dome

Close up of the pinnacle

Close up of the dome with pinnacle

Ariel view of Taj Mahal

A marble apartment on ground floor

A locked room on upper floor

300 foot long corridor inside apartments

BBC says about Taj Mahal---Hidden Truth - Never say it is a Tomb Aerial view of the Taj Mahal

NOW READ THIS

....... No one has ever challenged it except Prof. P. N. Oak, who believes the whole world has been duped. In his book Taj Mahal: The True Story, Oak says theTaj Mahal is not Queen Mumtaz's tomb but an ancient Hindu temple palace of Lord Shiva (then known as Tejo Mahalaya ) .

In the course of his research O ak discovered that the Shiva temple palace was usurped by Shah Jahan from then Maharaja of Jaipur, Jai Singh. In his own court ch ronicle, Badshahnama,Shah Jahan admits that an exceptionally beautiful grand mansion in Agra was taken from Jai SIngh for Mumtaz's burial . The ex-Maharaja of Jaipur stillretains in his secret collection two orders from Shah Jahan for surrendering the Taj building. Using captured temples and mansions, as a burial place fordead courtiers and royalty was a common practice among Muslim rulers. For example, Humayun,Akbar, Etmud-ud-Daula and Safdarjung are all buried in such mansions. Oak's inquiries began with the name of Taj Mahal.

He says the term " Mahal " has never been used for a building in any Muslim countries from Afghanisthan to Algeria . "The unusual explanation that the term Taj Mahal derives from Mumtaz Mahal was illogical in atleast two respects. Firstly, her name was never Mumtaz Mahal but Mumtaz-ul-Zamani ," he writes. Secondly, one cannot omit the first three letters 'Mum' from a woman's name to derive the remainder as the name for the building."Taj Mahal, he claims, is a corrupt version of Tejo Mahalaya, or Lord Shiva's Palace . Oak also says the love story of Mumtaz and Shah Jahan is a fairy tale created bycourt sycophants, blundering historians and sloppy archaeologists Not a single royal chronicle of Shah Jahan's time corroborates the love story. Furthermore, Oak cites several documents suggesting the Taj Mahal predates Shah Jahan's era, and was a temple dedicated to Shiva, worshipped by Rajputs of Agra city. For example, Prof. Marvin Miller of New York took a fewsamples from the riverside doorway of the Taj. Carbon dating tests revealed that the door was 300 years older than Shah Jahan. European traveler Johan Albert Mandelslo,who visited Agra in 1638 (only seven years after Mumtaz's death), describes the life of the cit y in his memoirs. But he makes no reference to the Taj Mahal being built. The writings of Peter Mundy, an English visitor to Agra within a year of Mumtaz's death, also suggest the Taj was a noteworthy building well before Shah Jahan's time.Prof. Oak points out a number of design and architectural inconsistencies that support the belief of the Taj Mahal being a typical Hindu templeratherthan a mausoleum. Many rooms in the Taj ! Mahal have remained sealed since Shah Jahan's time and are still inaccessible to the public . Oak asserts they contain a headless statue of Lord Shiva and other objects commonly used for worship rituals in Hindu temples Fearing political backlash, Indira Gandhi's government t ried to have Prof. Oak's book withdrawn from the bookstores, and threatened the Indian publisher of the first edition dire consequences . There is only one way to discredit orvalidate Oak's research. The current government should open the sealed rooms of the Taj Ma hal under U.N. supervision, and let international experts investigate.

Taj Mahal: Was it a Vedic Temple? The Photographic Evidence

Taj Mahal: Was it a Vedic Temple?

The Photographic Evidence

A Presentation Assembled by Stephen Knapp, Available at www.stephen-knapp.com

This presents photographs (listed below in two collections) that show the Vedic influence found in such buildings as the Taj Mahal, Red Fort, and other structures in India. It also presents photos of drawings and art that have been discovered from other parts of the world, such as Arabia, Egypt, Greece and Italy, that show a definite Vedic influence. This also presents articles that explain the evidence for and against the idea that the Taj Mahal was a pre-existing structure before it was said to be built by Shah Jahan. So, no matter whether you accept all of this or not, it nonetheless makes for an extremely fascinating and interesting story. Take a look and decide for yourself what you think. The articles listed below are practically more important than the photographs that are supplied. So be sure to read them.  

The point of this presentation is that we have all heard how the Taj Mahal, which is considered one of the great wonders of the world, was built as the preeminent expression of a man's love for a wife. That it was built by emperor Shah Jahan in commemoration of his wife Mumtaz. However, is this a true story? So, in our continuous effort to get to the truth, we have acquired some very important documents and information. Regardless of what anyone thinks, there is some thoughtful information that indicates that the Taj Mahal was never built by Shah Jahan. Some say the Taj Mahal pre-dates Shah Jahan by several centuries and was originally built as a Hindu or Vedic temple/palace complex, and that Shah Jahan merely acquired it from its previous owner, the Hindu King Jai Singh. This is not unlike the many other buildings that were acquired by the Muslim invaders to be used for their own purposes. The point to consider is how much more of India's history has been distorted if the background of such a grand building is so inaccurate.

PHOTOGRAPHS: COLLECTION ONE
The photographs listed below are taken from an album that was found in India. On the back of each photo there is a stamp mark that says, "Copyright Archaeology Survey of India." This signifies that they may have been the property of that institution, or that they had researched the evidence that shows the Taj Mahal and many other buildings may not have been of Muslim origin. Thus, it would be good if they could open up further research into areas of the Taj Mahal that would reveal the true nature and originality of the buildings.
These photos are black and white and except for old age and some water damage on some of them (creating white spots in areas), most are still in relatively good condition. Each photograph was accompanied by a typed caption taped in the album under or near the photo, each of which gives a very interesting explanation of the subject and the Vedic influence recognized on the building and what it means. The captions accompany the photos on the following pages just as they were written in the album, so the style of English and the explanations are kept the same. I did not write them myself. They are obviously written from an Indian perspective. Whatever I may say about the photos are displayed in brackets [ ]. Otherwise, I let the captions and photos speak for themselves. Some of these photos will show areas of the Taj where the public presently has no access, or what is rarely seen or noticed today. This collection has since traveled all across the internet after I have posted them here.
It is because of the manipulation of history by invaders that the true greatness of India and Vedic culture has been stifled or hidden. And it is time that people everywhere realize how numerous lies and false propaganda have been passed around as if it were the truth in regard to India and its past, as well as its art, archeology, and the wonder of its culture. India and its Vedic society was one of the preeminent civilizations of the world, as I explained in "Proof of Vedic Culture's Global Existence." Now, through the increasing amount of revealing evidence that is being uncovered, that greatness of India's past and its contributions to the world are gradually being recognized. It is because of this that it is now time to rewrite the history of India.
PHOTOGRAPHS: COLLECTION TWO
These photos (scroll down to find the list) provide a deeper view and a tour into the secrets of the Taj Mahal. There are also a few blueprints of the Taj Mahal to look at further proofs of the real purpose and function of the Taj Mahal. I thank Mr. V. S. Godbole for allowing me to use these photos to present them in a way so that everyone can see them through the internet. 

ADDITIONAL ONLINE ARTICLES

        "The Question of the Taj Mahal" (Itihas Patrika, vol 5, pp. 98-111, 1985) by P. S. Bhat and A. L. Athavale is a profound and thoroughly researched and well balanced paper on the Taj Mahal controversy. This paper goes well with the photographs listed below. It uncovers the reasons for the rumors and assumptions of why it is said that Shah Jahan built the Taj Mahal, and presents all the inconsistencies of why that theory doesn't hold up. It also covers such things as the descriptions found in the old Agra court papers on the Taj; descriptions and measurements of the building in the old records; Aurangzeb's letter of the much needed repairs even in 1632 which is unlikely for a new building; records that reveal Shah Jahan acquired marble but was it enough for really building the Taj or merely for inlay work and decorative coverings; the observations of European travelers at the time; the actual age of the Taj; how the architecture is definitely of Indian Hindu orientation and could very well have been designed as a Shiva temple; the issue of the arch and the dome; how the invader Timurlung (1398) took back thousands of prisoner craftsmen to build his capital at Samarkhand and where the dome could have been incorporated into Islamic architecture; how it was not Shah Jahan's religious tolerance that could have been a reason for Hindu elements in the design of the Taj; how the direction of the mosque does not point toward Mecca as most mosques do; the real purpose of the minarets at the Taj; the Hindu symbolism recognized in the Taj which would not have been allowed if it was truly Muslim built; and even as late as 1910 the Encyclopaedia Britannica included the statement by Fergusson that the building was previously a palace before becoming a tomb for Shah Jahan; and more. A most interesting paper.

        "An Architect Looks at the Taj Mahal Legend" by Marvin Mills, is a great review of the information available on the Taj Mahal and raises some very interesting questions that make it obvious that the Taj could not have been built the way or during the time that history presents, which makes it more like a fable than accurate history. This suggests a construction date of 1359 AD, about 300 years before Shah Jahan. 

        The True Story of the Taj Mahal. This article by P. N. Oak (from Pune, India) provides an overview of his research and lists his 109 proofs of how the Taj Mahal was a pre-existing Hindu temple palace, built not by Shah Jahan but originally at least 500 years earlier in 1155 AD by Raja Paramardi Dev as a Vedic temple. Mr. P. N. Oak is another who has done much research into this topic, and such a study is hardly complete without considering his findings. The evidence he presents here is a most interesting read, whether you agree with it all or not, or care for some of the anger in his sentiment. Mr. Oak has presented his own conclusions in his books, most notably Taj Mahal--The True Story (ISBN: 0-9611614-4-2).

        The Letter of Aurangzeb ordering repairs on the old Taj Mahal in the year just before it is said to have been completed. 

        The Badshahnama is the history written by the Emperor's own chronicler. This page shows how Aurangzeb had acquired the Taj from the previous owner, Jai Singh, grandson of Raja Mansingh, after selecting this site for the burial of Queen Mumtaz. 

        Taj Mahal -- Time to Tell the Truth, an analysis by Dr. V. S. Godbole that shows how the Taj Mahal was not built by ShahJahan but was the Palace of Raja Mansingh. 

        The Distorted History of the Taj Mahal, by Dr. Dr Radhasyam Brahmachari shows how pervasive the false history of the Taj Mahal is and how it developed, but how it should be corrected.

        The website http://veda.wikidot.com/taj-mahal has a most comprehensive and historical overview of interesting information about the origins of the Taj Mahal, which you should read thoroughly to get a good understanding of the truth of the Taj Mahal.